{"id":1814,"date":"2023-02-25T17:37:42","date_gmt":"2023-02-25T09:37:42","guid":{"rendered":"https:\/\/fredohill.com\/?p=1814"},"modified":"2023-04-24T21:17:19","modified_gmt":"2023-04-24T13:17:19","slug":"akira-anzai-review","status":"publish","type":"post","link":"https:\/\/fredohill.com\/akira-anzai-review\/","title":{"rendered":"Indoctrination, Not Persuasion (Review of Akira Anzai&#8217;s Dark Lever)"},"content":{"rendered":"\n<p><strong>Just the other day, I started reading a new book.<\/strong><\/p>\n\n\n\n<p>Six hours later, I finished it, put it down, and said to myself: \u201cI <em>must <\/em>tell my readers about this.\u201d<\/p>\n\n\n\n<p>And so, here I am, telling you about the new book \u201cThe Dark Lever,\u201d written by Akira Anzai.<\/p>\n\n\n\n<p>Now, in case you don\u2019t know him, Akira Anzai is a kindred spirit to me. Like me, he teaches people to use psychology to solve the deepest problems of modern human life.<\/p>\n\n\n\n<p>There\u2019s one difference between us, though. I teach dating, showing men how to form and lead strong relationships with their women.<\/p>\n\n\n\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe loading=\"lazy\" title=\"\ud83d\udd34 Indoctrination, Not Persuasion (Review of Akira Anzai&#039;s Dark Lever)\" width=\"500\" height=\"281\" src=\"https:\/\/www.youtube.com\/embed\/7uKmWBhg4S4?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" allowfullscreen><\/iframe>\n<\/div><\/figure>\n\n\n\n<p>Meanwhile, Akira teaches <strong>social power<\/strong><em>. <\/em>That is, he teaches people how to have power over other people, making them do, say, think, and believe what they want.<\/p>\n\n\n\n<p>And to that end, he uses an intriguing tagline that sums up his book, Dark Lever\u2013<\/p>\n\n\n\n<p><em>Indoctrination, not persuasion.<\/em><\/p>\n\n\n\n<p>So, here\u2019s what Dark Lever is all about&#8230;<\/p>\n\n\n\n<p>Akira explains that most books on social power are a rehash of one book. That would be <a href=\"The Science of Persuasion by Robert Cialdini\" target=\"_blank\" rel=\"noreferrer noopener\"><em>Influence: The Science of Persuasion<\/em> by Robert Cialdini<\/a>.<\/p>\n\n\n\n<p>In his book, Cialdini suggests persuading people using tricks like:<\/p>\n\n\n\n<ul>\n<li><strong>Likability<\/strong> (or, being friendly and likeable)<\/li>\n\n\n\n<li><strong>Reciprocity<\/strong> (or, bribing in return for a favor)<\/li>\n\n\n\n<li><strong>Authority<\/strong> (or, showing them who\u2019s boss)<\/li>\n\n\n\n<li><strong>Social<\/strong> <strong>Proof<\/strong> (or, appearing popular)<\/li>\n\n\n\n<li><strong>Commitment<\/strong> (or, making them sign formal documents), and<\/li>\n\n\n\n<li><strong>Scarcity<\/strong> (or, threatening to take things away if they don\u2019t comply).<\/li>\n<\/ul>\n\n\n\n<p>Akira contends that Dr. Cialdini\u2019s teachings are useful, but they all share one weakness\u2013&nbsp;<\/p>\n\n\n\n<p>These tricks appeal to people\u2019s <em>conscious<\/em> minds, which they can easily guard against.<\/p>\n\n\n\n<p>For instance, we\u2019ve since learned to be wary of friendly people or those who offer bribes.<\/p>\n\n\n\n<p>Likewise, we\u2019re skeptical of bossy or popular individuals. I mean, when you see those Tik Tok influencers, do they look trustworthy in any way?<\/p>\n\n\n\n<p>No, right?<\/p>\n\n\n\n<p>And lastly, we have so many options these days that we can easily turn down signed commitments. And threats? They mean nothing to us when we can just as well walk away, yes?<\/p>\n\n\n\n<p>That\u2019s where <strong>Dark Lever <\/strong>comes in.<\/p>\n\n\n\n<p>Dr. Cialdini\u2019s levers are overt and politically correct. Meanwhile, the Dark Lever is covert and holds no regard to social conventions.<\/p>\n\n\n\n<p>It&#8217;s all about the ruthless exploitation of the flaws of the human mind.<\/p>\n\n\n\n<p>Sounds familiar, right? I mean, if you&#8217;re a Shogun Method practitioner like me, this feels right at home.<\/p>\n\n\n\n<p>Like Shogun Method, the Dark Lever is <em>amoral. <\/em>Your results define the morality of your actions.<\/p>\n\n\n\n<p>And his book is for men who want the type of social power that tyrants, warlords, and tycoons have. Only without the evil that comes with it, of course.<\/p>\n\n\n\n<p>To give you an idea of how the Dark Lever works, let me discuss some of its methods.<\/p>\n\n\n\n<p>First, I\u2019d like to talk about Akira\u2019s <strong>REEL Method.<\/strong><\/p>\n\n\n\n<p class=\"has-text-align-center has-white-color has-vivid-red-background-color has-text-color has-background\">\u201cREEL\u201d stands for <strong>Recon, Engage, and Lever.<\/strong><\/p>\n\n\n\n<p>Akira suggests starting with <strong>Recon<\/strong>, which is where you find your target\u2019s weakness. He then gives a brilliant framework for doing just that based on your target\u2019s current life stage.<\/p>\n\n\n\n<p>For instance, if your target is a young adult, their weakness is their insecurity&#8230;<\/p>\n\n\n\n<p>&#8230;or, if they\u2019re an authority figure, their weak spot is their need for validation&#8230;<\/p>\n\n\n\n<p>&#8230;or, if they\u2019re of the older age, then their soft spot is their desire for the acknowledgement of their experience.<\/p>\n\n\n\n<p>Once you have your target\u2019s weakness, you can move on to the <strong>Engage <\/strong>stage. Here, you can exploit their weak spots with many insidious techniques.<\/p>\n\n\n\n<p>For example, there&#8217;s <strong>Contextual Flattery\u2013<\/strong>a devious way to flatter someone without arousing their suspicions&#8230;&nbsp;<\/p>\n\n\n\n<p>There\u2019s also <strong>Value Elicitation, <\/strong>where you find your target\u2019s values and validate them. This is a powerful way of making them reveal their deepest desires and secrets.<\/p>\n\n\n\n<p>And there\u2019s also the familiar <strong><a href=\"https:\/\/derekrake.com\/blog\/barnum-statements-for-seduction\/\" target=\"_blank\" rel=\"noreferrer noopener\">Barnum Statements<\/a>. <\/strong>These are cold reads that build instant rapport when you get them right. If you know Shogun Method, you already know what these are.<\/p>\n\n\n\n<p>All these techniques lead to the final stage, <strong>Lever.<\/strong> Here, you leverage the target\u2019s trust to get what you want.<\/p>\n\n\n\n<p>Akira says you can do this in four ways.<\/p>\n\n\n\n<p>First, by making a direct accusation and then retracting it. For instance, you can say: <em>\u201cYou\u2019re no longer cheating on your her, I\u2019m sure?\u201d<\/em> This is best used when the target\u2019s weak spot involves an indiscretion or crime.<\/p>\n\n\n\n<p>Second, you can be ambiguous. Using the previous example, you can say: <em>\u201cWell, some men cheat on their wives, but who\u2019s got to know, right?\u201d<\/em><\/p>\n\n\n\n<p>Third, you can inject dread into your target\u2019s mind. You can say:<em> \u201cIf your wife finds out, what will she do?\u201d<\/em><\/p>\n\n\n\n<p>And fourth, you can assert indirect authority. You can tell your target: <em>\u201cI won\u2019t tell anyone&#8230; if you do me something in return.\u201d<\/em><\/p>\n\n\n\n<p>I gotta warn you, though&#8230; if you&#8217;re not careful, then it&#8217;ll appear as if you&#8217;re blackmailing your target. Blackmailing is not the point here. With the Dark Lever, there&#8217;s no need to use underhanded tricks at all.<\/p>\n\n\n\n<p>Not only that, you&#8217;ll also notice how the Dark Lever overlaps with my own material. No surprises there, because after all, winning in life boils down to how we shape how others think and feel. It&#8217;s all about human psychology, right?<\/p>\n\n\n\n<p>So, that\u2019s why I heartily recommend this book to all my friends. Because let&#8217;s face it, original material on this topic is quite rare these days. It&#8217;s not just another ripoff of Robert Cialdini&#8217;s book.&nbsp;<\/p>\n\n\n\n<p>Now, you might wonder:<\/p>\n\n\n\n<blockquote class=\"wp-block-quote\">\n<p>\u201cBut Fredo, why exactly is Dark Lever so important? Can\u2019t I get by with just basic, overt, Cialdini-style persuasion?\u201d<\/p>\n<\/blockquote>\n\n\n\n<p>Akira Anzai deftly answered this question with lessons from powerful men in the past.<\/p>\n\n\n\n<p>For instance, the Roman Emperor Hadrian brought about 200 years of peace in Rome. He said: <em>\u201cPeace through strength or, failing that, peace through threat.\u201d<\/em><\/p>\n\n\n\n<p>He made his enemies think twice before attacking the Roman empire, because they knew he would strike back.<\/p>\n\n\n\n<p>300 years later, the Roman general Vegetius coined the phrase, <em><a href=\"https:\/\/www.oxfordreference.com\/display\/10.1093\/acref\/9780191866692.001.0001\/q-oro-ed6-00011152;jsessionid=BD3A08FA5CC2DD7950E38D0E0897459B\" target=\"_blank\" rel=\"noreferrer noopener\">\u201cSi vis pacem, para bellum.\u201d<\/a><\/em> And it means: \u201cIf you want peace, prepare for war.\u201d<\/p>\n\n\n\n<p>Fast forward to the 1930s, US President Theodore Roosevelt said\u2013<\/p>\n\n\n\n<blockquote class=\"wp-block-quote\">\n<p>\u201cSpeak softly and carry a big stick.\u201d<\/p>\n<\/blockquote>\n\n\n\n<p>All these quotes should remind you of the harsh reality. The social world is a war zone, with invisible clashes of power happening every moment.<\/p>\n\n\n\n<p>Because the bottom line is this. The less social power you have, the more other people will control what you say, think, and do.<\/p>\n\n\n\n<p>And that\u2019s why I strongly recommend anyone to read the book, the Dark Lever by <a href=\"https:\/\/akiraanzai.com\/\" target=\"_blank\" rel=\"noreferrer noopener\">Akira Anzai<\/a>.<\/p>\n\n\n\n<p>All-in-all, it\u2019s one of the most insightful and inspiring books I\u2019ve ever read. And any man who wants to win not just in relationships, but in all areas of life, should read it.<\/p>\n\n\n\n<p>Not only that, at the time of this article, the book is free. All you need to do is to pass a simple test and the book is yours. This might change later, though, so, go get it while you can.<\/p>\n\n\n\n<p><strong>To get a copy or learn more about Dark Lever, go to <a href=\"https:\/\/darklever.com\/\" target=\"_blank\" rel=\"noreferrer noopener\">DarkLever.com<\/a><\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Just the other day, I started reading a new book. Six hours later, I finished it, put it down, and said to myself: \u201cI must tell my readers about this.\u201d And so, here I am, telling you about the new book \u201cThe Dark Lever,\u201d written by Akira Anzai. Now, in case you don\u2019t know him, [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_genesis_hide_title":false,"_genesis_hide_breadcrumbs":false,"_genesis_hide_singular_image":false,"_genesis_hide_footer_widgets":false,"_genesis_custom_body_class":"","_genesis_custom_post_class":"","_genesis_layout":"","episode_type":"","audio_file":"","cover_image":"","cover_image_id":"","duration":"","filesize":"","date_recorded":"","explicit":"","block":"","filesize_raw":"","footnotes":""},"categories":[5],"tags":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v22.1 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Indoctrination, Not Persuasion (Review of Akira Anzai&#039;s Dark Lever) &#8902; Fredo Hill<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/fredohill.com\/akira-anzai-review\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Indoctrination, Not Persuasion (Review of Akira Anzai&#039;s Dark Lever) &#8902; Fredo Hill\" \/>\n<meta property=\"og:description\" content=\"Just the other day, I started reading a new book. 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